721 COLUMBUS HOUSE

721 Columbus Avenue is a
premier rental building

VISIT WEBSITE

CLIENT

721 COLUMBUS HOUSE

INDUSTRY

Real Estate

SERVICES

Branding
UI/UX Design
Web Development

AN URBAN OASIS SITUATED WEST OF CENTRAL PARK

THE CHALLENGE

Columbus House, located at 721 Columbus Avenue on Manhattan’s Upper West Side, is a luxury residential community offering modern interiors and premium amenities. Near Central Park, it provides a balance of urban sophistication and serene living. With thoughtfully designed spaces and unparalleled access to one of the city’s most iconic locations, Columbus House caters to residents seeking comfort, convenience, and style in the heart of New York City.

OUR APPROACH

We created a refined brand identity for Columbus House, including a logo, typography, color palette, wayfinding designs, and marketing materials. A responsive website was also developed to highlight its offerings and elevate its presence as a premier luxury residence in New York City.

100 k

Website traffic data

2.7 k+

Social media metrics

92 %

Awards received

THE IMPACT

Our collaboration with Columbus House delivered outstanding results, including a strengthened brand presence, increased engagement through a user-friendly website, and enhanced resident satisfaction with elevated interior designs. The cohesive branding and tailored digital solutions drove higher interest from prospective tenants, while the visually appealing wayfinding and marketing materials contributed to a seamless and luxurious customer experience.

A Timeless Identity for
Columbus House

From crafting a bold typographic system to curating a refined color palette of black, white, and cream, we ensured every detail embodied the essence of elegance and empowerment. The result is a brand that resonates with individuality and self-expression, perfectly capturing Maison Spoiled’s cosmopolitan allure and commitment to timeless style.

Elevating the Brand with Timeless Design

The business card and letterhead for Columbus House perfectly reflect the brand’s elegance and modern sophistication. The deep green background paired with refined gold typography on the business card exudes a sense of luxury and professionalism. Its clean, minimalistic reverse side ensures clear communication of essential details. Similarly, the letterhead complements this identity with subtle branding elements, a delicate logo placement, and consistent use of soft, neutral tones. We reimagined the corridors of Columbus House with a harmonious blend of design and functionality. Inspired by nature, our custom wall graphics introduce fluid, organic patterns that guide residents with elegance.

DESIGNING THE BUILDING FROM INSIDE OUT

From detailed mockups for the interior hallways and signage to bold, cohesive exterior graphics, we ensured that each design element reflected the building’s identity and functionality. Whether enhancing doorways, façades, or key wayfinding systems, our creative vision brought harmony and style to every corner of the space.

A Seamless Online Experience
for 721 Columbus

We designed and developed a sleek, user-friendly website for Columbus House that reflects its brand ethos of luxury and urban tranquility. With immersive visuals, seamless navigation, and responsive design, the website offers prospective residents a window into the sophisticated lifestyle Columbus House provides. The result is a digital platform that embodies the elegance and exclusivity, ensuring a lasting impression for visitors on every device.